I have just turned 40. I do not wish to embrace a lifestyle and/or lifestyle magazine brought to me by Sylvester Stallone.
Someone make him go back and charge helicopters on a horse in Afghanistan, please.
Among the advertisers taking a chance on Sly is Alberto-Culver’s Consort line of men’s hair-care products. “There’s really nothing out there that talks to this man—not just about health and fitness, but his personal life,” said Pam Levine, Carat USA’s senior vp, group client director, who handles the account.